Prime Value is an award-winning boutique Australian investment manager established in 1998. Based in Melbourne, Prime Value applies a high conviction, benchmark unaware approach to investing in Australian Equities. Prime Value; together with associated company Shakespeare Property Group currently manages over $1 billion in Australian Equities, cash-like instruments and commercial property.
As a boutique investment manager, they offer the opportunity for investors to invest alongside the business owners and investment team which means that our interests are truly aligned. This is where our business motto “Building Wealth Together” becomes more than just a slogan.
Prime value had the need to keep investors up-to-date daily in regards to their portfolios and funds. We came up with a solution in which the internal staff could easily upload the latest information in one easy location to be able to capture this information on a day to day basis. Their internal financial management software produces a report in which we setup automation scripts to automatically populate all required information on a daily basis.
Digital Strategy comprises a combination of highly targeted email marketing campaigns to high net worth individuals, search engine optimisation and LinkedIn targeted marketing.
As experts in financial matters, it was important to establish an online presence that showcases the client’s talents and aptitude for quality investment advice. Their business has its foundations in effective risk management and clear independence from other financial entities, so it was important to find a unique voice for Prime Value to promote themselves.
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October 23, 2015